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Case Study: The Whole Almond, Pre-order Pickup with Multiple Locations

First, let’s congratulate The Whole Almond on their future success. They are about to launch this new online store, and they have new products in the works that will change their business. It’s an exciting time! Here’s a rundown of a project I recently completed with a client I’ve known for years, and I’m happy […]

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E-commerce Coach Tip & Poetry: Settings & Wendell Berry’s “The Farmer, Speaking of Monuments”

Tip: Review your e-commerce software settings in detail. It’s how you communicate everything from store hours, to pickup times, to receipts, return and privacy policies and more. There’s dozens of opportunities to run operations smoothly, and market yourself within the sales process by thinking creatively, like adding links to your gift certificates in your receipts.

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Project Review: the Maine Farm & Sea Cooperative

Client: Maine Farm & Sea Cooperative (MFSC) Site: MaineFarmAndSea.coop Projects: NationBuilder.com Discovery, Website Setup & Development; E-commerce Setup & Integration; Content Development & Implementation; Video Direction & Implementation; Media Production; Campaign Strategy & Development; Website Architecture Welcome to the nation’s first cooperative institutional dining service.   Which, is the first time ever to challenge the

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Project Review: LegalServicesFoodHub.org – Conservation Law Foundation

Client: Conservation Law Foundation (CLF) Site: LegalServicesFoodHub.org Projects: Website Architecture; Design Guidance & Implementation; WordPress Blog Strategy & Implementation This summer we got to work with CLF to improve a website for a service they coordinate focused on food hubs in New England.  The site is a connector for food hubs looking for legal advice

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Food Safety Modernization Act (FSMA) – We have until December 15 to comment

We have until December 15 to comment on the re-proposed FSMA Produce Rule and Preventive Controls Rule from FDA. Here’s a brief synopsis, what to do, and why you might want to take this action… Where is this at right now? (as of this writing on 12/9/14) FSMA was written in to law in 2011

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Terra Madre – The Global Network of Food & Political Action

After recently attending Slow Food’s Terra Madre conference held in October 2014 in Turin, Italy I find myself obsessed with the potential power of networks like Terra Madre for political and social action.  This global Terra Madre network is… “steeped in values that are revolutionary, that is, capable of changing our destiny, of transforming each

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